"Exactly what I needed"
TV Executive

Dr. Andy Sockanathan
Have the late nights, caffeine and deadlines started to take more than they give?
TV Executive
Creative Director
Senior Producer
So why does it feel like you’re managing stability, not creating possibility?
Maybe you’ve led teams, pitched shows, survived restructures. You’ve done the grown-up bit. But somewhere between the budgets and back-to-backs, the creativity got replaced by caution.
Now it’s time to rediscover the spark that built it.
I help creative leaders do that through my ARC of Reframing™ method — Awareness, Reframe, Commitment.
Using design-thinking tools like reframing, prototyping and iteration, we move from confusion to clarity, and from burnout to play.
You’ll leave with fresh perspective, practical tools, and a way of working that feels like you again.
My signature 6–8-session programme helps you move from uncertainty to clarity in two months.
It’s not about starting from scratch — it’s about reframing what you already have so it feels creative and alive again.
You’ll rebuild your career around what matters now, with renewed confidence and purpose.

I’m a former BBC, ITV and STV exec turned coach. After fifteen years in television — and successful earlier careers as both a touring musician and an academic — I now help creative leaders redesign success on their own terms.